Privacy Policy

LouLou & Luxe ("we," "our," or "us") operates https://loulouandluxe.com and associated merchandising and trend-discovery tools. We respect your privacy and are committed to protecting any information collected through our website and integrated platform APIs.

1. Information We Collect & Process

• Storefront & Waitlist Data: When you visit loulouandluxe.com or join our VIP waitlist, we collect your email address (only when voluntarily provided by you), cookie consent preferences, and standard technical telemetry (browser type, anonymized IP region, and timestamp).
• Publicly Available Trend & Catalog Data: Our internal merchandising tools access aggregated, non-personal public trend metrics, boards, pins, and product listings via official platform APIs (including the Pinterest API v5, Etsy Open API v3, and Google Trends) solely for seasonal trend discovery, design inspiration, and catalog planning.
• Authorized Brand Account Tokens: When our authorized team connects our official brand accounts (such as Pinterest Business or Etsy), OAuth access tokens are stored in encrypted server-side storage strictly to manage our own brand content and analytics.

2. How We Use Information (Including Pinterest API Compliance)

• To design, curate, and launch seasonal apparel, accessories, and home decor collections for LouLou & Luxe customers.
• To manage and analyze our brand's Pinterest boards, pins, and shopping catalogs in strict compliance with the Pinterest Developer Guidelines and Terms of Service.
• We never sell, rent, trade, or share Pinterest user data, OAuth tokens, or visitor information with any third parties or data brokers.
• We do not collect or store personally identifiable information (PII) of third-party social platform users.

3. Data Storage, Security & Retention

All customer waitlist records and API credentials are stored in encrypted, access-controlled databases with Row-Level Security (RLS). We retain information only as long as necessary to fulfill the purposes outlined in this policy, and we immediately revoke or delete stored data upon request.

4. Cookies & Consent Preferences

We use necessary cookies to remember your privacy preferences and maintain site security, plus optional analytics cookies only when you grant consent via our Cookie & Privacy Gatekeeper.

5. Your Privacy Rights (GDPR / CCPA)

You have the right to request access to, correction of, or permanent deletion of any personal data we hold about you. You may exercise these rights at any time by contacting us below.

6. Contact Us

For any privacy-related questions or data deletion requests, please contact:
LouLou & Luxe Privacy Officer: banerjee.sumanto008@gmail.com
Official Website: https://loulouandluxe.com